Case Study
community outreach nonprofithuman services
ABOUT
A southwestern nonprofit dedicated to bringing compassionate personto- person help and crucial services to individuals and families in need.
SERVICE AREAS
+ DIRECT MAIL
+ MAJOR GIFTS ACCELERATOR
+ STRATEGIC DEVELOPMENT
CHALLENGE
This nonprofit’s mission growth was booming, but it’s fundraising couldn’t keep up, because of:
SOLUTION
Nonprofit staff brought in AmPhil to help:
NEEDED ANALYSIS
The non profit didn’t know its strengths or weaknesses.
ASSESS CURRENT FUNDRAISING
AmPhil identified ways for the organization to grow and strengthen its fundraising.
LACKED COMMUNICATION
Major and individual givers alike were being neglected.
SUPPORT MAJOR GIVING
Consultants helped build a donor club and hire, train, and coach new major donor officers.
RETOOL DIRECT MAIL
AmPhil redefined messaging to drive increased giving.
results
AmPhil’s recommendations and execution paid off, driving
110%
increase in number
of major gifts
111%
increase in identified
planned gifts
90%
growth in monthly
recurring donors
5 million