Case Study
catholic student ministryfaith
ABOUT
An evangelization-focused student ministry bringing the Gospel to students at an area university through community and fellowship.
SERVICE AREAS
+ FEASIBILITY STUDY & CAMPAIGN MANAGEMENT
+ FRACTIONAL MAJOR GIFTS OFFICER
+ RESEARCH, WRITING, & DESIGN
+ DIRECT MAIL
+ CRM & DONOR DATABASE SUPPORT
CHALLENGE
This ministry’s explosive growth demanded more space to serve its students. But it lacked:
SOLUTION
AmPhil helped the ministry develop the strategy, research, and outreach materials it needed through:
A DONOR BASE big enough to run a capital campaign of $30M.
A FEASIBILITY STUDY and wealth screen to identify donor capacity and commitment level.
A METHOD for identifying and cultivating major donor prospects.
DIRECT MAIL ACQUISITION to bring in supporters.
A FUNDRAISING PLAN and the full-time staff to execute this vision.
HANDS-ON MGO SUPPORT to identify, cultivate, solicit, and steward prospects.
A SCALABLE SYSTEM for tracking donations.
WRITTEN AND DESIGNED campaign materials articulating the ministry’s vision and need.
CRM IMPLEMENTATION and training to improve record keeping, stewardship, and outreach.
results
Working with AmPhil, the ministry quickly gained the fundraising capabilities and connections it needed to execute its campaign, leading them to:
grow their donor file to
30k+
indiviuals &
foundations
1,900%
increase in the single
largest gift to the ministry
raise over
$30million