Case Study

CRIME VICTIM ADVOCACY OUTREACH

policy & advocacy

ABOUT

This nonprofit is a pro bono legal and social services clinic for victims of violent crime in the Southwestern United States.

SERVICE AREAS

+  GRANT WRITING
+  MAJOR GIFTS
+  FOUNDATION OUTREACH

CHALLENGE

The nonprofit’s fundraising efforts was increasingly hampered by problems in grant writing and management. It was:

SOLUTION

This nonprofit knew they needed a trusted partner, so they brought in AmPhil to help with:

FLAWED GRANT WRITING
Sloppy proposals fell short of convincing foundation officers. 

PROPOSAL WRITING
Direct mail and digital communications emphasizing value of giving stirred donor generosity.

LOW OUTREACH
Follow-up with grant officers was lacking.

FOUNDATION RESEARCH
A customized approach of multi-channel touchpoints designed to drive up response rates and engagement.

OUTREACH COACHING
Integrating across platforms to appeal to donors as individuals.

results

These compelling proposals and comprehensive relationship building paid off:

+300%

Growth in
annual
revenue

$1.7million

in new
grants

+4

southwestern
states added
to outreach 

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