CASE STUDY:
Student Journalism Nonprofit
A nonprofit organization run by veteran journalists to help young people improve campus journalism and explore media careers.
About
Student Journalism Nonprofit
+ STRATEGIC DEVELOPMENT
+ Foundations Outreach
+ INDIVIDUAL DONOR SOLICITATION
500%
growth in individual
donor base
multiple new
foundations grants
100%
in revenue growth
CHALLENGE
The nonprofit was achieving remarkable reform in higher ed and the media, but struggled to support its growth, due to:
LACK OF STRATEGY
Without a systematic approach to development, the nonprofit risked stagnation.
FEW INDIVIDUAL DONORS
The organization relied largely on a few major gifts and foundation grants, and lacked a diversified donor base.
SLOPPY SOLICITATION
The nonprofit was missing out on major grants because of uneven foundation outreach.
SOLUTION
AmPhil helped the nonprofit establish a stable foundation for future growth by:
MAKING A PLAN
AmPhil identified goals and methods of execution to guide the organization over the next 2.5 years.
REFINING FOUNDATION OUTREACH
More polished grant writing and stronger relationships with foundation officers brought in many new major grants.
DONOR DIVERSIFICATION
By executing three multichannel solicitation campaigns, AmPhil helped the nonprofit increase its donor base almost fivefold.
RESULTS
After just one year with AmPhil, this nonprofit saw: