Case Study
student journalism nonprofitarts & culture
ABOUT
A nonprofit organization run by veteran journalists to help young people improve campus journalism and explore media careers.
SERVICE AREAS
+ STRATEGIC DEVELOPMENT
+ FOUNDATION OUTREACH
+ INDIVIDUAL DONOR SOLICITATION
CHALLENGE
The nonprofit was achieving remarkable reform in higher ed and the media, but struggled to support its growth, due to:
SOLUTION
AmPhil helped the nonprofit establish a stable foundation for future growth by:
LACK OF STRATEGY
Without a systematic approach to development, the nonprofit risked stagnation.
MAKING A PLAN
AmPhil identified goals and methods of execution to guide the organization over the next 2.5 years.
FEW INDIVIDUAL DONORS
The organization relied largely on a few major gifts and foundation grants, and lacked a diversified donor base.
REFINING FOUNDATION OUTREACH
More polished grant writing and stronger relationships with foundation officers brought in many new major grants.
SLOPPY SOLICITATION
The nonprofit was missing out on major grants because of uneven foundation outreach.
DONOR DIVERSIFICATION
By executing three multichannel solicitation campaigns, AmPhil helped the nonprofit increase its donor base almost fivefold.
results
After just one year with AmPhil, this
nonprofit saw:
+500%
growth in individual
donor base
+$$$
multiple new
foundation grants
+100%